Galicier Confectionery is a veritable class act, not just for their kueh-mueh and the choice of word in “confectionery”, but also for the lesson they’ve unwittingly imparted: Provide a good quality product with customer service that is unfeigned, and your customers will come back. Again and again and again and again.
When I feel like my life seems to be plodding along or choked by some hairball that I just can’t cough up, I ask myself, “Is my handbrake up?” I’ve done the planning, the research and the stressing, but I still don’t know what will happen tomorrow. All I do know is that to feel undone is to stare liberation in the face.
Starting a business is an adventure, one that requires a humility of not knowing.